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Essentials - The Grassroots Power of Crowdfunding: How to Leverage Resources and Rally Support
Campbell & Company - Park Place Building
1200 6th Avenue, Suite 600
Seattle, WA 98101

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Monday, September 17, 2018, 4:30 PM - 6:30 PM PDT
Category: Essentials

Pre-registration is now closed. Walk-ins are welcome as always.


4:30 to 5:00 p.m. – Registration and Networking
5:00 to 6:30 p.m.
– Program 


Members: $25
Non-members: $40
On-site: $50

Program Summary

For organizations operating on the smaller end of the spectrum, crowdfunding can be an effective way to mobilize large groups of people in support of key initiatives. What are the best practices for promoting and launching a winning crowdfunding campaign? This tactical presentation will share first-hand stories of crowdfunding success, walking through the specific strategies and resources that our panelists employed. Attendees will have the chance to steer the conversation during a robust Q&A session. 

In this session, you will learn: 

  • Learn best practices for designing and executing a successful crowdfunding campaign
  • Understand how to set realistic, achievable financial and non-financial goals
  • Identify key messages that will inspire gifts and channels for sharing those messages
  • Determine how to resource and support a crowdfunding campaign - and live within your means
  • Walk away with a planning framework to use with your team in your organization


Kate Roosevelt
Executive Vice President
Campbell ny

With strategic vision and a collaborative spirit, Kate leads Campbell & Company’s Northwest team. Her calm in the storm guidance has helped nonprofit organizations raise more than half a billion dollars. Prior to joining Campbell & Company, Kate worked on various projects as an independent fundraising and management consultant. She served as Executive Director of the Washington Wildlife and Recreation Coalition and Associate Director of the Cascade Center for Public Service at the University of Washington.


Alaina Fuld, Director of External Affairs, Burke Museum of National History and Culture 

This program is eligible for 1.5 CFRE credit hours. Please note that you are required to self track your own credit hours.



Essentials Series - Early Career to Mid-Level 

These programs offer a solid foundation of best practices in philanthropy early in your fundraising journey and a helpful refresher after you have been fundraising for some time.

Contact: Advancement Northwest Office - [email protected] or (206) 971-3605